Brad Geddes / PPC Geek
Official Google Ads Seminar Leader.
Author of Advanced Google AdWords.
Co-Founder, Adalysis.
(312) 884-9017
Brad Geddes's Theories on Marketing Last Chance to Register for the San Jose Google Ads...

Last Chance to Register for the San Jose Google Ads Workshop

SMX West in San Jose is quickly approaching. If you want to attend a Google Ads Workshop, you should register soon as we usually sell out the workshops.

This year we’ll be discussing:

The Buyer Journey: We’ll relate this information to each section throughout the day.

Match Types & Organization: With the change to match types comes a change to organization. We’ll cover the new match types as well as get into n-grams and Levenshtein distance.

Perfecting your ads & ad testing: From DSA, RSA, ETAs, and more. We’ll go into ad structure and scientific testing so you can pull marketing insights out of your ad tests.

Using Impression Share & Quality Score to Make Smart Decisions: We’ll get into the nuances of quality score and show how to work, graph, and increase yours.

Audience Targeting Strategies: We’ll make sure everyone understands the options; and then look back at the buyer journey to plan out how you use your audiences.

Automating Your Account: We’ll get into what can be automated as well as what should not be automated to make sure you know how to be efficient with your time. By the end of this session, you’ll know when and how to leverage automation for many aspects of your Google Ads account.

In addition, there will be networking opportunities and plenty of time to get into a variety of questions with our Open Q&A session.

If you can’t make it so San Jose, here’s where we’ll be this year:

February 21, 2020San Jose, CAMore Details & Registration
March 17, 2020Munich, GermanyMore details & Registration
May 18, 2020London, UKMore details & Registration
June 8, 2020Seattle, WAMore details & Registration
October 7, 2020Berlin, GermanyMore details & Registration
November 10, 2020New York City, NYDetails Coming

You can register here or see the full agenda here: Google Ads Workshop Agenda or see a video of the agenda:

We hope to see you in 2019 🙂

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